Ronald Reagan Research Paper Example | Topics and Well Written Essays - 1500 words

Ronald Reagan - Research Paper Example In both this institutions, Reagan remained as a leader and a sportsman. After finishing college, he managed to get a position as a radio presenter. Later in 1937, he managed to get a place as an actor in Hollywood contributing to his successful ventures. 3 years later, he married Jane Wayman, and then divorced her 8 years down the line. In 1952, he married Nancy Davis (Cannon 13). Reagan managed to become president of a society that managed fought for the rights of actors. He went around United States during that time supporting liberalism. As years went by, he changed his views to conservatism. In 1966, he became elected governor of California, the again in 1970. In 1980, he got elected as the 40th president of United States as a Republican candidate. The book describes Reagan as the president associated with Reaganomics, a policy that helped improve the economic situation at the time. In March 30th 1981, Reagan became assassinated, though later recovered and returned to office. In 1984, Reagan became re-elected in office with a landslide victory. Reagan played a significant role in encouraging peace in the world. For example, he initiated a peace agreement with the soviet regarding intermediate range missiles. In regard to foreign policy, Reagan gets depicted as a man that despised terrorism and did all it took to stop it (Cannon 112). He also sent U.S troops to various countries that needed help, for instance Grenada and Lebanon. The book hence provides a detailed account of the life of Ronald Reagan. Joseph, Paul. Ronald Reagan. New York: Abdo, 1999. The author, Paul Joseph, in his book describes the history surrounding Ronald Reagan life starting from childhood, education, Hollywood career and political career. An account of the early life of Ronald Reagan gets narrated by Joseph from the day he became born in February 6th, 1911, his parents and his social life (Joseph 14). Furthermore, his academic life gets revealed by the author as Reagan passed from ju nior to high school to college. In these various academic institutions that Reagan went, an account of the subjects and overall achievement in extra curriculum activities also become given in this book (Joseph 34). The author continues to write about Reagan’s life when he became an actor in Hollywood in 1937 and describes to the readers regarding some of the movies Reagan featured. A detailed account of Reagan’s career as an actor gets described in the book. In addition, some of the jobs Reagan did become described in the book, for instance, television host, spokesman, radio presenter and many more. During his life as an actor, Reagan managed to get many people to support him in his career and therefore, got a background support when he shifted to politics (Joseph 49). Furthermore, the author talks about how Reagan got political interest and his bid for the governorship. A history regarding his life as a governor of California starting from 1966 becomes accounted in th is book. Paul continues by giving a history of Reagan’s life when elected president in 1980, his inauguration, and then the events that surrounded his assassination (Joseph 89). Finally, an account of the achievements and downfalls Reagan’s rule brought to the United States of America. Majorly, Reagan often becomes remembered due to his Reaganomics that helped curb inflation that existed at the time Reagan took power. Furthermore, Reagan played a key role in initiating peaceful talks with the

A case study of Marks & Spencers, critically analysing the marketing Essay

A case study of Marks & Spencers, critically analysing the marketing strategies it employs in U.K and making recommendations for future strategic directions - Essay Example For instance, they engage in new product innovation and creativity, they use information system to understand their customers and keep in touch with their customers. Organizations today focus on value-creation rather than just short-term profitability. Competition has intensified in the UK fashion industry with the supermarkets entering the fashion segment. The consumers too have become price conscious and started looking towards the supermarket for discounts and bargains in the fashion sector. Supermarkets have been successful in extracting value from their existing customer base. Many high street retailers have lost out to supermarkets in the process (Hines, 2001). This has urged the high street retailers to rethink their marketing strategy to remain sustainable. Use of technology, getting the quality and design to match consumers’ desires, needs and tastes, adding value to the services, finding newer ways of reaching the consumer have made fashion marketing for high street retailers a challenge. Fashion leadership means to be a step ahead of competitors. The UK fashion retailers have been operating in an environment characterized by high levels of market concentration, centralized control and market standardization (Birtwistle & Freathy, 1998). Standardization resulted in lack of product differentiation and this led some retailers to bring about a shift in their marketing approach. The UK consumer market is divided between those who value product quality and those who value price. Marks & Spencer’s failed to recognize the moves by its competitors and give due cognizance to the needs and demands of the consumers. Established in 1894, Marks & Spencer’s (M&S) was the leading retailer till the mid 1990s. It started facing a decline towards end 1990s as it failed to keep up with the market demands. Although M&S initiated its recovery plan, it encountered several